World Gold Council Launches ‘The Moment is Gold 2.0’ Campaign
World Gold Council launched the second phase of its ‘The Moment is Gold’ campaign on 4 March 2026 in Mumbai, positioning gold as an everyday purchase linked to personal milestones and achievements.
World Gold Council Launches ‘The Moment Is Gold’ Campaign to Inspire Everyday Celebrations with Jewellery
New initiative targets Gen Z and Millennials, redefining gold as a symbol of modern self-expression.
WPP Media Transforms Cinema Ceilings into Storytelling Canvases for Indriya’s ‘Aasmaniyat’ Campaign
WPP Media has unveiled a one-of-its-kind cinema activation for Aditya Birla Jewellery’s Indriya brand, turning theatre ceilings into immersive storytelling spaces to launch its latest diamond collection, Aasmaniyat
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